Sunday, October 16, 2016

Episode 14: Critical Crisis Criteria and Content Gating

[caption id="" align="alignnone" width="768.0"]Old Stagecoach by Eastman Johnson Old Stagecoach by Eastman Johnson[/caption]


Wells Fargo should have seen the crisis coming, but it fell victim to the classic myopia that plagues so many companies caught in issues of their own making. What could they have done differently?

All too often, if you'd like to get a company's content, it requires you to give up too much personal information. What's the alternative?



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Links

Be sure to check out other major stories from the October 17th edition of the newsletter:

Credits

Theme song: "The Liberty Bell," by John Philip Sousa, performed by the United States Marine Band and shared under a Creative Commons 3.0 license.

Incidental music: "One More Stripper" by APAMusic, royalty-free license from Pond5.com.

Voice over: Toni Deckers

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