Monday, December 5, 2016

The Full Monty — December 5, 2016



The Full Monty exposes you to the business intelligence that matters at the top of every week. Please sign up for our email updates to make sure you don't miss a thing. And please share this with your colleagues if you find it valuable.

We move from fake news to censorship; the state of social media 2016; streaming video wars; Facebook addresses affordable housing; Snapchat is changing how we think about social networks; Airbnb works with the EU; an important 4-part series on Uber and its economic impact; chatbots improve customer experience; the future of autonomous vehicle ownership; how one journalist became an influencer; looking at the silent film industry for VR direction;the evolution of a data-driven company; Sherlock Holmes was the original technology distruptor and more in this week's edition of The Full Monty. Trivia and the poem of the week are now exclusively on The Full Monty podcast.

Virtually everything you need in business intelligence. If you’re on Flipboard, you can get these links — and those that didn't make the cut for publication — by subscribing to The Full Monty Magazine at smonty.co/fullmontymag.

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Platforms

TWITTER / PERISCOPE / VINE

  • Should Facebook buy Twitter? According to one columnist, Facebook's commitment to live video makes Twitter an attractive add-on. Between Facebook's fake news problem and Twitter's troll problem, it would be a match made in purgatory.
  • Twitter has finally hired a VP of product, a former Googler who worked on Gmail, Gchat and Inbox. 

FACEBOOK / INSTAGRAM / WHATSAPP

SNAP


Collaborative/ Autonomous Economy

LODGING

TRANSPORTATION

AUTONOMOUS VEHICLES

ARTIFICIAL INTELLIGENCE / BOTS / BLOCKCHAIN


Virtual Reality / Audio

VR/AR

AUDIO


Content / Customer Experience / Influencer Marketing

 

Privacy / Security / Legal

 

Measurement / Metrics / Data

 

Essential Watching / Listening / Reading

  • With all of its focus on technological advances on the most minute area of our lives, some think that the bigger picture is being missed because Silicon Valley Has an Empathy Problem.
  • How you package your product is just as important as the product itself. Evidence? A tripling of search results for unboxing videos in three years. "Unable to purchase desirable products, kids all over the world can--in some small way, through the unboxing videos--indulge in the repetitive viewing of someone else in a state of euphoric consumption." How Watching Other People Unwrap Gadgets Became Big Business.
  • Sherlock Holmes may be known for his magnifying lens, (non-existent) meerschaum pipe and deerstalker hat. And while he may have lived in the Victorian/Edwardian eras Sherlock Holmes was the original technology disruptor.
  • FM 22-5 is a U.S. Army field manual published in 1946. Section II contains Qualities of a Leader, which are just as applicable to managers today.
  • If you're traveling this holiday season, you'll want to know about these six must-have apps for the worldly traveler.


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I speak to groups and advise brands and agencies to help them embrace the fundamentals of human communication in the digital age. You can join these other top-notch clients by reaching out if you'd like to put my experience to work.

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