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Wednesday, September 19, 2018

Episode 47: The Grand Gift of Silence





"You have the grand gift of silence, Watson. It makes you invaluable as a companion." So said Sherlock Holmes said in "The Adventure of the Man with the Twisted Lip." The emotionally intelligent leader knows when to be silent as well. Yet we often forget that, in the heat of the moment.

Abraham Lincoln, Theodore Roosevelt, Lyndon Johnson and FDR were all tested by adversity, which informed their empathy, self-awareness, humility, and ability to reflect. Leaders of all stripes should heed the same advice as those leaders, and also recall some wise words from Cicero and John Calvin.


Download now (2.6 MB, 5:40)

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Links:


Credits:

Theme songAfternoon by Maestross is on a royalty-free license from Jamendo.com.
Incidental musicAmericana - Aspiring by Kevin MacLeod is licensed under a Creative Commons Attribution license (https://creativecommons.org/licenses/by/4.0/)
Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1200092
Artist: http://incompetech.com/

ImageThe Voyage of Life: Old Age by Thomas Cole, 1842 (public domain, Wikimedia Commons)


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Or try this: ask Alexa or Google Home to "play the latest episode of The Full Monty podcast."


If you find this program valuable, please consider supporting it on Patreon. It covers the cost of hosting, email, music and more.

Monday, September 17, 2018

The Full Monty: Dark Skies – September 17, 2018


If you only knew the power of Dark Social; humanity is unprepared for A.I.; health and wearables; shared vehicles need an emergency plan; The Weather Channel's impressive work under stressful conditions; social media accounts for 1 in every 8 marketing dollars; the negatives of negative and positive reviews; Walmart continues its e-commerce push; what's killing Sears; the restaurant industry under threat; Zuckerberg needs to step up; Google employees resign in protest; Roku's unfair advantage; iHeartMedia hearts stuff; authentication via phone and reputation; the sharing economy is hollowing out cities; Uber gets its first CMO; personalization is okay, with some limitations; data quality is job #1; energizers have three things in common; the story behind Two Buck Chuck; creepy Victorian advertising; plus the podcast pick of the week and more in the Dark Skies edition of The Full Monty for the week of September 17, 2018.



The Full Monty saves you time and makes you smarter by curating the essential business intelligence every week. Links are below with commentary in italics. Please sign up for our email updates to make sure you don't miss a thing. And check out The Full Monty on Flipboard.

Contents:

Announcements
Top Story
Speaking Engagements
Artificial Intelligence / Autonomous
Communications / Marketing / Business Strategy
Retail Apocalypse
Platforms
Media
Privacy / Security / Regulatory
Measurement / Analytics / Data
Mental Nourishment

Announcements

A couple of years ago, I experimented with Facebook's Live Video feature when they gave me beta access. I hosted Sundays with Scott, where I covered a few topics from the newsletter each Sunday night.

That became a little too much – partly because of prepping the newsletter for the next day, the competition of TV shows (sports, awards shows, and content that fans couldn't wait to binge), and the family routine.

So, I've decided to relaunch on a different day and time, with a slightly different twist.

Each Monday at 1:00 pm ET, I'll be hosting The Weekly Tease, a 5-minute preview of what you'll hear in The Full Monty podcast and what I'll write about on ScottMonty.com. I hope you'll tune in.




Top Story

Have you heard of Dark Social? It's not the seedy underbelly of the Internet (there are other places for that). It's the term used for the social sharing of content that can't be measured by traditional methods. Think WhatsApp, Messenger, Twitter DMs, etc.

This is the reality we face today. Businesses and even news organizations are seeing more traffic thanks to private messaging apps. It's likely to become even more rampant, as teens prefer texting over other forms of communication. And they recognize the danger inherent in spending too much time online. More than ever, young people must be taught to develop their concentration, self-control and critical-thinking skills.

Businesses need to be respectful of these decisions and make their digital and social efforts less intrusive, in terms of interruption and of data requirements. Enabling more private conversations may be a way into the hearts of the young.

Thanks this week to these fine folks who poked around in the darkness to find some of the links in this week's edition: Ryan O. Emge, Jeremiah OwyangTory Starr, David Armano, Kris Hoet, and Chris Poterala.

I hand-curate all of the content you see below (plus other stories on Flipboard that don't make the newsletter). If you've got something you think I should see, @ me on TwitterFacebook, or email.




Speaking Engagements

Always looking for recommendations for speaking engagements – including executive briefings / workshops and keynotes. I'd be glad to speak to your organization or at your event. Feel free to contact me to discuss it.




Artificial Intelligence / Autonomous

The latest in AI, machine learning, bots, and blockchain, mobility, and autonomous everything.

Aʀᴛɪꜰɪᴄɪᴀʟ Iɴᴛᴇʟʟɪɢᴇɴᴄᴇ / Mᴀᴄʜɪɴᴇ Lᴇᴀʀɴɪɴɢ

Aᴜᴛᴏɴᴏᴍᴏᴜs / Mᴏʙɪʟɪᴛʏ

  • UberpocaLyft Now: In a world of shared and autonomous vehicles, who gets priority when we have to evacuate millions because of a natural disaster such as a hurricane or a forest fire? Even if the evangelists are right, self-driving cars work perfectly, cost-per-mile plummets, and pollution, traffic and safety are solved, steering wheels and car ownership will survive, and deserve to. Why? Because history repeats itself, cultural memory is long, modern society is brittle, and the survival instinct doesn't care about efficiency or cost. (The Drive) An important longread on mobility, particularly as North Carolina experiences the effects of Hurricane Florence. And another vote for remembering what's past is prologue.
  • Google Street View cars will be driving with air quality sensors to determine how the planet is doing. (Techcrunch) Hey, as long as you're covering the Earth's roads, may as well, right? Now take a picture of all of the potholes that need fixing too.
  • Chevrolet has developed an Android app 'Call Me Out' that allows users to invite friends and family to record positive messages to help drivers keep their hands off their phones and on the wheel. (The Drum)
  • Boeing is investing in artificial intelligence and products that will help manage our overcrowded skies and take the pressure off human pilots. (MIT Technology Review) Who says autonomous is just for cars? 


Communications / Marketing / Business Strategy

Industry developments and trends, including advertising & marketing, journalism, customer experience, content, and influencer relations.

Sᴛʀᴀᴛᴇɢʏ / Mᴀʀᴋᴇᴛɪɴɢ / Cᴏɴᴛᴇɴᴛ


    Jᴏᴜʀɴᴀʟɪsᴍ / Cᴏᴍᴍᴜɴɪᴄᴀᴛɪᴏɴs / Rᴇᴘᴜᴛᴀᴛɪᴏɴ



    Retail Apocalypse

    Humans are a transactional species, and the practice — if not the very notion of what retail is  is undergoing a historical metamorphosis. 
    The 2018 Retail Forecast for Women's Footwear is here and moving quickly. If you want to be prepared in advance of the retail holiday season, now's the time to grab it and get all of the insights to make a measurable impact on sales.



      Wanna to me a favor?
      If you like this newsletter please click here to recommend it (publicly) to friends and colleauges.


      SPONSOR


      Platforms 

      News to know about relevant social, virtual, and augmented reality platforms that may affect your business.

      Fᴀᴄᴇʙᴏᴏᴋ / Iɴsᴛᴀɢʀᴀᴍ / WʜᴀᴛsAᴘᴘ

      Tᴡɪᴛᴛᴇʀ

      Oᴛʜᴇʀ




      Media

      The latest in the world of streaming video, audio, and the advertising, pricing and bundling models related to them.

      Vɪᴅᴇᴏ

      Aᴜᴅɪᴏ
      • iHeartMedia is acquiring How Stuff Works for $55 million, including its network of 25 shows. (Variety) That's how selling your podcast works.
      • Panoply is getting out of the content creation business, instead focusing on hosting, monetization and analytics. Slate will pick up the shows Panoply is dumping. (HotPod) Perhaps an interesting commentary on the high cost of quality content creation.
      • Serial is launching Season 3 that looks at the Cleveland criminal court system. And it will be exclusively sponsored by ZipRecruiter. (Hollywood Reporter) Get ready to hear about ZipRecruiter everywhere this fall.
      • Program of the Week: Our pick this week is The Oval Office Tapes. What if that soccer ball that Putin gave Trump was covered in microscopic listening devices? The result is this comedy podcast. Do you have a program to recommend? Add yours to our Google Sheet:   smonty.co/yourpodcasts
      And don't forget about The Full Monty, our own brief weekly bit of business commentary.

        


      Privacy / Security / Regulatory

      Business disruptions in the legal, regulatory, and computer security fields, from hacking to the on-demand economy and more.

      Pʀɪᴠᴀᴄʏ / Sᴇᴄᴜʀɪᴛʏ / Hᴀᴄᴋɪɴɢ

      Rᴇɢᴜʟᴀᴛᴏʀʏ / Oɴ-Dᴇᴍᴀɴᴅ Eᴄᴏɴᴏᴍʏ



      Measurement / Analytics / Data

      The future is not in plastics, but in data. Those who know how to measure and analyze it will rule the world.


        Mental Nourishment

        Other links to help you reflect, improve, or simply learn something new.





        Do you like what you see here? Please subscribe to get essential digital news, hand-curated, and delivered to your inbox each week. And why not share this with some colleagues?


        Top image creditHurricane by Winslow Homer, courtesy of the Metropolitan Museum of Art.

        Wednesday, September 12, 2018

        Episode 46: Risk and Reward




        Everyone makes stupid decisions. Uninformed decisions, hasty decisions, misguided decisions. But the worst example is when someone doesn't make a decision at all.

        We all fear something. Rejection. Humiliation. Defeat. But should that be enough to hold us back? When we avoid putting ourselves out there – doing nothing rather than doing something counter-cultural or counter-intuitive – that sense of safety may be more damaging than the risk itself.


        Download now (3.1 MB, 6:42)

        I'd be honored if you'd leave a rating or review for the show. You'd be helping other people find the show.


        Links:


        Credits:

        Theme songAfternoon by Maestross is on a royalty-free license from Jamendo.com.
        Incidental musicHouse Of Evil by Audionautix is licensed under a Creative Commons Attribution license (https://creativecommons.org/licenses/by/4.0/)
        Artist: http://audionautix.com/
        ImageThe Voyage of Life: Manhood by Thomas Cole, 1842 (public domain, Wikimedia Commons)


        Subscribe on Apple PodcastsGoogle PodcastsSoundCloudSpotify, or Stitcher. Or try this: ask Alexa or Google Home to "play the latest episode of The Full Monty podcast."


        If you find this program valuable, please consider supporting it on Patreon. It covers the cost of hosting, email, music and more.

        Monday, September 10, 2018

        The Full Monty: Arms Race – September 10, 2018


        Twitter steps up; A.I. will contribute to a growing GDP; the unlikely city leading autonomous driving; digital transformation requires persistence; leaders and storytelling; Australian workers get a taste of Amazon; the fastest-growing app category; Americans' relationship with Facebook is changing; Google turns 20; media leadership changes; why people aren't cutting cords; podcasting upfronts are full of opportunity; the data that GDPR affects most; Nielsen and comScore struggle to advance TV measurement; predictive analytics for marketers; what makes a good boss; plus the podcast pick of the week and more in the Arms Race edition of The Full Monty for the week of September 10, 2018.



        The Full Monty saves you time and makes you smarter by curating the essential business intelligence every week. Links are below with commentary in italics. Please sign up for our email updates to make sure you don't miss a thing. And check out The Full Monty on Flipboard.

        Contents:

        Announcements
        Top Story
        Speaking Engagements
        Artificial Intelligence / Autonomous
        Communications / Marketing / Business Strategy
        Retail Apocalypse
        Platforms
        Media
        Privacy / Security / Regulatory
        Measurement / Analytics / Data
        Mental Nourishment

        Announcements

        The time is nearing to change how The Full Monty is offered. If you look through the 3,500 or so words I write here each week – with scores of links and thoughtful analysis, carefully chosen images – you might gather that it's a lot of work.

        That's an understatement.

        In next month, I'll be moving The Full Monty to a subscription-based model to help capture that value. Don't worry, though – I won't be leaving you empty-handed.

        More on exactly what that looks like in the weeks ahead. If you have any questions or feedback in the meantime, please fire away.





        Top Story

        Twitter and Facebook appeared before a Congressional hearing last week (Google was notably absent). Twitter CEO Jack Dorsey and Facebook COO Sheryl Sandberg both made statements answered questions.

        John Battelle pointed out an interesting distinction between Dorsey's and Sandberg’s positions:
        "The consequences of Facebook’s platforms never occurred to Zuckerberg, Sandberg, Dorsey, or other leaders in the tech industry. But now that the damage is clear, they must be brave enough to consider new approaches."
        That means reassessing the business models. Yes, the models that were built on advertising.

        According to their testimony, it seems Jack Dorsey has acknowledged it. Sheryl Sandberg and the Facebook cabal haven't quite grasped that yet, instead saying that they're preparing for an "arms race" to safeguard information.

        Once again, it seems like Facebook is playing defense while trying to bite off more than it can chew. Twitter seems be be taking the humbler and more practical approach.

        Thanks this week to content-spotters: Tamsen Webster, Tim Hayden, Nick Westergaard, Tom Hoehn, Andy Crestodina, Ann Handley, Katie Robbert and Tom Fishburne.

        I hand-curate all of the content you see below (plus other stories on Flipboard that don't make the newsletter). If you've got something you think I should see, @ me on TwitterFacebook, or email.




        Speaking Engagements

        I'm looking to increase my speaking engagements – including executive briefings / workshops and keynotes. I'd be glad to speak to your organization or at your event. Feel free to contact me to discuss it.




        Artificial Intelligence / Autonomous

        The latest in AI, machine learning, bots, and blockchain, mobility, and autonomous everything.

        Aʀᴛɪꜰɪᴄɪᴀʟ Iɴᴛᴇʟʟɪɢᴇɴᴄᴇ / Mᴀᴄʜɪɴᴇ Lᴇᴀʀɴɪɴɢ

        Aᴜᴛᴏɴᴏᴍᴏᴜs / Mᴏʙɪʟɪᴛʏ



        Communications / Marketing / Business Strategy

        Industry developments and trends, including advertising & marketing, journalism, customer experience, content, and influencer relations.

        Sᴛʀᴀᴛᴇɢʏ / Mᴀʀᴋᴇᴛɪɴɢ / Cᴏɴᴛᴇɴᴛ

        Jᴏᴜʀɴᴀʟɪsᴍ / Cᴏᴍᴍᴜɴɪᴄᴀᴛɪᴏɴs / Rᴇᴘᴜᴛᴀᴛɪᴏɴ



        Retail Apocalypse

        Humans are a transactional species, and the practice — if not the very notion of what retail is  is undergoing a historical metamorphosis. 
        The 2018 Retail Forecast for Women's Footwear is here and moving quickly.If you want to be prepared in advance of the retail holiday season, now's the time to grab it and get all of the insights to make a measurable impact on sales.



          Wanna to me a favor?
          If you like this newsletter please click here to recommend it (publicly) to friends and colleauges.


          SPONSOR


          Platforms 

          News to know about relevant social, virtual, and augmented reality platforms that may affect your business.

          Fᴀᴄᴇʙᴏᴏᴋ / Iɴsᴛᴀɢʀᴀᴍ / WʜᴀᴛsAᴘᴘ

          Tᴡɪᴛᴛᴇʀ

          • In House committee hearing, CEO Jack Dorsey said Twitter intends to share an abuse transparency report this year, and agreed to have the company undergo a civil rights audit. (Techcrunch)
          • The great Swedish Twitter experiment is over. Since 2011, the official Sweden Twitter account handed over the keys to a random Swede every week. But the Internet has changed drastically, and after 365 curators and 119,000 tweets, the project will come to an end. (The Verge) It was a truly authentic and refreshing approach to a national account.
          • Twitter has a major events calendar available to brand that want to plan their content. (Social Media Today)
          • Twitter is experimenting with threaded posts and an online status indicator. But no one asked for those. (The Atlantic) As a reminder, here are things Twitter has released in the last 18 months: changed user avatars from square-shaped to circular; redesigned Moments; added topic tags to the Explore page; upped the character limit to 280. What it hasn’t fixed: tackling abuse of users.
          • Speaking of which: how Twitter enabled audio-only livestreams in just three days. (AdWeek) Still waiting on editable tweets... 

          Oᴛʜᴇʀ

          • Google is turning 20. How the search giant changed the world. (The Verge) Fun fact: Google manages eight products with over one billion users each.
          • Snap disclosed ad reach by country, giving an interesting picture of its overall geographic breakdown. (Snap)
          • Former Time Warner marketing chief Kristen O'Hara has been hired by Snap as head of U.S. global business solutions, responsible for developing relationships with brands and enabling marketers to achieve better results using the platform. (MarketingLand) Snap is getting serious about its advertisers and the success they need to see from the platform.
          • Spredfast is merging with Lithium, a leader in digital customer care. (Spedfast Smart Social Blog) This puts Spredfast on better footing versus arch rival Sprinklr, who last year put more focus on customer care.



          Media

          The latest in the world of streaming video, audio, and the advertising, pricing and bundling models related to them.

          Vɪᴅᴇᴏ


          Aᴜᴅɪᴏ

          And don't forget about The Full Monty, our own brief weekly bit of business commentary. 
            


          Privacy / Security / Regulatory

          Business disruptions in the legal, regulatory, and computer security fields, from hacking to the on-demand economy and more.

          Pʀɪᴠᴀᴄʏ / Sᴇᴄᴜʀɪᴛʏ / Hᴀᴄᴋɪɴɢ

          Rᴇɢᴜʟᴀᴛᴏʀʏ / Oɴ-Dᴇᴍᴀɴᴅ Eᴄᴏɴᴏᴍʏ

          • Uber announced new safety features for drivers and riders, such as checking in on idle cars and anonymous pick up addresses, rolling out in the coming months. (Bloomberg)
          • You can't play Bach on Facebook, because Sony says they own the copyrights. (Boing Boing) That's quite a feat for a composer who's been dead for 300 years The well-tempered IP.
          • New research shines a light on how telecoms are throttling mobile video following the death of net neutrality. Netflix and YouTube are the most-throttled. (The Verge) This is where the "told you so" refrain comes in handy.


          Measurement / Analytics / Data

          The future is not in plastics, but in data. Those who know how to measure and analyze it will rule the world.


          Mental Nourishment

          Other links to help you reflect, improve, or simply learn something new.





          Do you like what you see here? Please subscribe to get essential digital news, hand-curated, and delivered to your inbox each week. And why not share this with some colleagues?





          Top image credit: The Battle of Trafalgar by J.W.M. Turner, 1822 (Wikimedia Commons public domain)

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