Monday, November 26, 2018

Cyber Insecurity — November 26, 2018

Don't let your self-worth be dictated by self-reflection alone; like a Black Mirror episode, China may require social credits to travel; what needs to happen before electric vehicles can take over the world; machine learning versus humans in digital ad campaigns — who won?; another retail bankruptcy, another ____; Facebook needs to stop digging; LinkedIn is going all Insta; traditional cable is hurting; are podcasts on track to kill radio?; Amazon suffered a dara breach before Black Friday; data scientists say marketers are clueless; Terry Gross' tips on how to talk to people; the podcast pick of the week may leave you with more questions than answers; and so much more in the Cyber Insecurity edition of The Full Monty for the week of November 26, 2018.

The Full Monty makes you smarter faster, by curating the essential business intelligence every week. Links are below with commentary in italics. Please sign up for our email updates to make sure you don't miss a thing.


Top Story
Artificial Intelligence / Autonomous
Communications / Marketing / Business Strategy
Retail Apocalypse
Privacy / Security / Regulatory
Measurement / Analytics / Data
Mental Nourishment


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Top Story

One of the stories in last week's Security section was about the Japanese cabinet minister in charge of cybersecurity who doesn't use a computer. Turns out it's worse: he doesn't understand cybersecurity either.

 It got me to thinking about how we can misjudge our own abilities, both underestimating and overestimating ourselves.

Talented people don't use their strengths to their fullest, and often it's because we don't understand what we do well. Then again, if we're regularly giving and getting feedback, it should help to square us to reality.

Recognizing what we have and what we have to be thankful for are two ways of getting our heads around things. And when we're more generous, we're repaid in multiples.

Sometimes we need to prove to ourselves that we oughtn't be insecure.

I'll have more thoughts on this in my weekly dose of Timeless Wisdom (make sure you're signed up for that, okay?).

About this week's image: The Incredulity of Saint Thomas by Caravaggio depicts the scene in which Thomas, one of the disciples of Jesus, who said that he wouldn't believe in the resurrection unless he touched the wounds. This gave rise to the phrase 'doubting Thomas,' or a skeptic who needs firsthand experience before they'll believe something.

Artificial Intelligence / Autonomous

The latest in AI, machine learning, bots, and blockchain, mobility, and autonomous everything.
Aʀᴛɪꜰɪᴄɪᴀʟ Iɴᴛᴇʟʟɪɢᴇɴᴄᴇ / Mᴀᴄʜɪɴᴇ Lᴇᴀʀɴɪɴɢ
Aᴜᴛᴏɴᴏᴍᴏᴜs / Mᴏʙɪʟɪᴛʏ

Communications / Marketing / Business Strategy

Industry developments and trends, including advertising & marketing, journalism, customer experience, content, and influencer relations.
Sᴛʀᴀᴛᴇɢʏ / Mᴀʀᴋᴇᴛɪɴɢ / Cᴏɴᴛᴇɴᴛ

Jᴏᴜʀɴᴀʟɪsᴍ / Cᴏᴍᴍᴜɴɪᴄᴀᴛɪᴏɴs / Rᴇᴘᴜᴛᴀᴛɪᴏɴ
“The only reason people do not know much is because they do not care to know. They are incurious. Incuriosity is the oddest and most foolish failing there is.
— Stephen Fry


  • IRI combines highly comprehensive data sets — including consumers’ actual purchase behavior — advanced analytics, and robust technology to offer clients 3-4 times sales uplift and up to 70% improvement on return on advertising spend. Click here for more information on the impact of online ads to offline product sales. (IRI Worldwide)

Retail Apocalypse

Humans are a transactional species, and the practice — if not the very notion of what retail is  is undergoing a historical metamorphosis. 
  • Black Friday is the busiest time of the year for professional line sitters, who make up to $45 an hour. (Money) I had no idea this was a job. I could have been writing the newsletter from there. Or you could be supporting it on Patreon.
  • An anonymous man in Vermont called himself Santa Claus as he paid off everyone's layaway items in a local Walmart. (CNN)
  • Gap is looking at closing hundreds of underperforming stores that are hurting the brand. (Wall Street Journal)
  • David's Bridal is filing for Chapter 11 bankruptcy as it's — say it with me now — "saddled with hundreds of millions of dollars in debt from a private-equity buyout." (USA Today) When competing against newer players like Rent the Runway, it’s hard to see them thriving
  • Who's the dominant player in ecommerce? If you said Amazon with its 300 million customers, you'd be wrong. It's Alibaba, with 618 million customers in its native China. (Forbes) The two are on the cutting edge of all things digital, and that goes beyond ecommerce.

"Gratitude is not only the greatest of virtues, but the parent of all others."  – Cicero

Please share your gratitude for this newsletter by recommending it (publicly) to friends and colleauges. The more you do, the more you'll be helping other people discover it.


News to know about relevant social, virtual, and augmented reality platforms that may affect your business.
Fᴀᴄᴇʙᴏᴏᴋ / Iɴsᴛᴀɢʀᴀᴍ / WʜᴀᴛsAᴘᴘ
  • Just six percent of bots on Twitter accounted for 31 percent of bad information. (Ars Technica) We've long known that a lie is halfway around the world before the truth is getting out of bed. But the current speed at which misinformation moves on Twitter is unprecedented.


The latest in the world of streaming video, audio, and the advertising, pricing and bundling models related to them.
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Privacy / Security / Regulatory

Business disruptions in the legal, regulatory, and computer security fields, from hacking to the on-demand economy and more.
Pʀɪᴠᴀᴄʏ / Sᴇᴄᴜʀɪᴛʏ / Hᴀᴄᴋɪɴɢ
  • The U.S. Postal Service just fixed a security weakness that allowed anyone who has an account at to view account details for some 60 million other users, and in some cases to modify account details on their behalf. (Krebs on Security)
  • Amazon has suffered a major data breach that caused customer names and email addresses to be disclosed on its website, just two days ahead of Black Friday. (The Guardian)
    • How to tell if the Amazon breach exposed your data to the public. (BGR)
  • Why do these massive data leaks keep happening? In short, because companies can afford it. (Motherboard) Until we make it too expensive for them, they'll keep happening too.
  • Advice for Cyber Monday: how to shop like a security pro. (Krebs on Security) Be careful out there.

Rᴇɢᴜʟᴀᴛᴏʀʏ / Oɴ-Dᴇᴍᴀɴᴅ Eᴄᴏɴᴏᴍʏ

Measurement / Analytics / Data

The future is not in plastics, but in data. Those who know how to measure and analyze it will rule the world.

    Speaking Engagements

    Always looking for recommendations for venues to share my stories. I connect our digital selves with classical influences, pointing out the universal human truths that can unlock the secret of retaining and growing customer relationshipsFeel free to contact me to discuss speaking to your organization or at an event you've been to recently where you think I might stand out.

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    Mental Nourishment

    Other links to help you reflect, improve, or simply learn something new.

    Top image creditThe Incredulity of Saint Thomas by Caravaggio, 1601-02 (Wikipedia, Public Domain) 


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