Tuesday, July 24, 2018

The Full Monty: Frictionless – July 23, 2018


Creating loyalty comes from reducing friction for customers; A.I. is set to create more jobs than it destroys; Waymo is way ahead in autonomous miles driven; Amazon is cutting out the middle mad-men; leadership needed in digital; behind the scenes on Amazon's Prime Day fiasco; the full transcript of Mark Zuckerberg's comments to Recode; social giants are teaming up on data portability; Walmart may launch a streaming video service; marketers are increasingly looking at podcasting; disinformation campaigns may target company stocks; NYC regulates Airbnb; the top skills needed to get the most out of CDPs; urgency bias is killing your productivity; plus the podcast pick of the week and more in the Frictionless edition of The Full Monty for the week of July 23, 2018.



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Contents:

Announcements
Top Story
Artificial Intelligence / Autonomous
Communications / Marketing / Business Strategy
Retail Apocalypse
Platforms
Media
Privacy / Security / Regulatory
Measurement / Analytics / Data
Mental Nourishment
Speaking Engagements

Announcements

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Top Story

If you want to engage someone – with your content, with an experience – what's the secret? How can you compete with others who are doing nearly the same thing, who already have attention, who might even be priced less than you?

Simple: Make it frictionless for the customer.

If you can find a way to make something happen easier or quicker, or do it in a way that is eminently more enjoyable, you'll find customers beating down your door.

I'll have examples of just how this is done in Episode 39 of The Full Monty podcast, airing this Wednesday. If you'd like to follow along with the rest of this commentary, please be sure to subscribe on the player of your choice.






Artificial Intelligence / Autonomous

The latest in AI, machine learning, bots, and blockchain, mobility, and autonomous everything.

Aʀᴛɪꜰɪᴄɪᴀʟ Iɴᴛᴇʟʟɪɢᴇɴᴄᴇ / Mᴀᴄʜɪɴᴇ Lᴇᴀʀɴɪɴɢ

Aᴜᴛᴏɴᴏᴍᴏᴜs / Mᴏʙɪʟɪᴛʏ




Communications / Marketing / Business Strategy

Industry developments and trends, including advertising & marketing, journalism, customer experience, content, and influencer relations.

Sᴛʀᴀᴛᴇɢʏ / Mᴀʀᴋᴇᴛɪɴɢ / Cᴏɴᴛᴇɴᴛ

Jᴏᴜʀɴᴀʟɪsᴍ / Cᴏᴍᴍᴜɴɪᴄᴀᴛɪᴏɴs / Rᴇᴘᴜᴛᴀᴛɪᴏɴ



Retail Apocalypse

Humans are a transactional species, and the practice — if not the very notion of what retail is  is undergoing a historical metamorphosis. 



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Platforms 

News to know about relevant social, virtual, and augmented reality platforms that may affect your business.

Fᴀᴄᴇʙᴏᴏᴋ / Iɴsᴛᴀɢʀᴀᴍ / WʜᴀᴛsAᴘᴘ

Tᴡɪᴛᴛᴇʀ

Oᴛʜᴇʀ




Media

The latest in the world of streaming video, audio, and the advertising, pricing and bundling models related to them.

Vɪᴅᴇᴏ

Aᴜᴅɪᴏ


  


Privacy / Security / Regulatory

Business disruptions in the legal, regulatory, and computer security fields, from hacking to the on-demand economy and more.
So many stories in this section this week – more available in our Flipboard magazine.

Pʀɪᴠᴀᴄʏ / Sᴇᴄᴜʀɪᴛʏ / Hᴀᴄᴋɪɴɢ

    Rᴇɢᴜʟᴀᴛᴏʀʏ / Oɴ-Dᴇᴍᴀɴᴅ Eᴄᴏɴᴏᴍʏ



    Measurement / Analytics / Data

    The future is not in plastics, but in data. Those who know how to measure and analyze it will rule the world.


    Mental Nourishment

    Other links to help you reflect, improve, or simply learn something new.




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    Top image credit: The Champion Single Sculls (Max Schmitt in a Single Scull) by Thomas Eakins, 1870 (public domain)

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