Monday, July 30, 2018

The Full Monty: Principled Stand – July 30, 2018


Standing for something means nothing to the market; when robots go rogue; Ford's new autonomous unit; Uber puts the brakes on self-driving trucks; CMOs have more responsibility for customer experience, but not the underlying technology; the best university websites; why you need human engagement for brand trust; when a stranger decides to destroy your life; Waymo and Walmart pair up for autonomous delivery; the future of social media in 10 years; MoviePass may be passé quite soon; WGBH goes for emerging platforms; the chief cyber security role in the federal government is unfilled; WeWork's cash infusion; go for small data; how to speak Freddish; plus the podcast pick of the week and more in the Principled Stand edition of The Full Monty for the week of July 30, 2018.



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Contents:

Announcements
Top Story
Artificial Intelligence / Autonomous
Communications / Marketing / Business Strategy
Retail Apocalypse
Platforms
Media
Privacy / Security / Regulatory
Measurement / Analytics / Data
Mental Nourishment
Speaking Engagements

Announcements

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Top Story

You probably heard about the precipitous drop in stock price of Facebook and Twitter after their quarterly earnings call last week.

The dip in revenue, slowing user growth, and lower profit at Facebook were partially the result of the Cambridge Analytica issue that arose at the end of March. Facebook has been working hard to try to correct the error, but there was a breach of trust that needs to be addressed.

Similarly, Twitter – which had a very positive Q1 – slipped a bit, acknowledging that it actually lost one million users over the previous quarter, but that the company was putting efforts into eliminating fake and questionable accounts and addressing things to make the platform more amenable to civil conversation. And then its stock dropped 20 percent.

This is the world in which we live now: when companies are being penalized in the market for doing the right thing. Because growth and ad dollars are all that matter.

More thoughts on this in Episode 40 of The Full Monty podcast, airing this Wednesday. If you'd like to follow along with the rest of this commentary, please be sure to subscribe on the player of your choice.





Artificial Intelligence / Autonomous

The latest in AI, machine learning, bots, and blockchain, mobility, and autonomous everything.

Aʀᴛɪꜰɪᴄɪᴀʟ Iɴᴛᴇʟʟɪɢᴇɴᴄᴇ / Mᴀᴄʜɪɴᴇ Lᴇᴀʀɴɪɴɢ

Aᴜᴛᴏɴᴏᴍᴏᴜs / Mᴏʙɪʟɪᴛʏ

  • Ford announced it has created Ford Autonomous Vehicles LLC, which will house the company’s self-driving systems integration, autonomous vehicle research and advanced engineering, AV transportation-as-a-service network development, user experience, business strategy and business development teams. All for the low low price of $4 billion.
  • GM launched its Maven car-sharing program in Detroit and Ann Arbor. The peer-to-peer network will work with 2015 vehicles or newer. Does anyone have a Corvette they'd like to share with me?
  • Waymo announced that it will begin a pilot program with Walmart to shuttle customers to and from stores to pick up their groceries. 
  • Uber says it will stop development of self-driving trucks and instead focus its efforts on self-driving cars; Uber Freight is unaffected by this decision. Unsurprising, given how things wound up with the Otto acquisition, plus Uber's other woes.



Communications / Marketing / Business Strategy

Industry developments and trends, including advertising & marketing, journalism, customer experience, content, and influencer relations.

Sᴛʀᴀᴛᴇɢʏ / Mᴀʀᴋᴇᴛɪɴɢ / Cᴏɴᴛᴇɴᴛ

Jᴏᴜʀɴᴀʟɪsᴍ / Cᴏᴍᴍᴜɴɪᴄᴀᴛɪᴏɴs / Rᴇᴘᴜᴛᴀᴛɪᴏɴ



Retail Apocalypse

Humans are a transactional species, and the practice — if not the very notion of what retail is  is undergoing a historical metamorphosis. 


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Platforms 

News to know about relevant social, virtual, and augmented reality platforms that may affect your business.

What will social media look like in 10 years? It's anyone's guess, but it will provide more certainty and personalization, with the importance of gathering data in a regulated way.

Fᴀᴄᴇʙᴏᴏᴋ / Iɴsᴛᴀɢʀᴀᴍ / WʜᴀᴛsAᴘᴘ

  • Facebook's stock got hammered after it reported a slowing of revenue growth, profits, and users. The stock closed down 19 percent on Thursay to $176.26. As of today, it still hasn't recovered, closing at $171.06. The effects of the Cambridge Analytica scandal are beginning to be felt – we said it would take a quarter to begin show.
  • Reporters wanted to know what Facebook plans to do about misinformation on its platform, but the Facebook didn't answer.
  • With about a third of the world's population as its user base, it shouldn't be a surprise that the Facebook train is slowing.

Tᴡɪᴛᴛᴇʀ

Oᴛʜᴇʀ




Media

The latest in the world of streaming video, audio, and the advertising, pricing and bundling models related to them.

Vɪᴅᴇᴏ


Aᴜᴅɪᴏ

  • Spotify added 8 million paid subscribers last quarter, bringing it to 83 million paid subscribers and 180 million active monthly users.
  • Spotify hired Dawn Ostroff as chief content officer, where she'll be responsible for "all aspects" of the streamer's content partnerships across music, audio and video.
  • Program of the Week: Our pick this week is Last Seen, the story of the largest art heist the world has ever seen. The Isabella Stewart Gardner Museum in Boston was robbed of 13 pieces of art worth an estimated $500 million total in 1990. And it's still an unsolved crime. Do you have a program to recommend? Add yours to our Google Sheet: smonty.co/yourpodcasts

  


Privacy / Security / Regulatory

Business disruptions in the legal, regulatory, and computer security fields, from hacking to the on-demand economy and more.
So many stories in this section this week – more available in our Flipboard magazine.

Pʀɪᴠᴀᴄʏ / Sᴇᴄᴜʀɪᴛʏ / Hᴀᴄᴋɪɴɢ

    Rᴇɢᴜʟᴀᴛᴏʀʏ / Oɴ-Dᴇᴍᴀɴᴅ Eᴄᴏɴᴏᴍʏ



    Measurement / Analytics / Data

    The future is not in plastics, but in data. Those who know how to measure and analyze it will rule the world.


    Mental Nourishment

    Other links to help you reflect, improve, or simply learn something new.



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    Top image credit: The Fighting Temeraire. 1839, by Joseph Mallord William Turner (public domain)

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